What is the Difference Between Client and Customer?

The main difference between a client and a customer lies in the type of service they purchase and the nature of their relationship with the business. Here are the key distinctions:

• Client: A client refers to a customer who purchases professional services from a company. Clients typically have long-term relationships with the businesses they buy from and are more loyal to the company. They are more interested in the business's experience and trust, and tend to focus on personalized and reliable connections with the product and company.
• Customer: A customer is someone who buys products or services from a company. Customers often have short-term engagements with sellers and may not necessarily have a contractual relationship with the salesperson or broker. They are mainly interested in the convenience of their purchase and may not necessarily focus on the long-term relationship with the business.

In summary, clients are more like loyal customers who purchase professional services and maintain long-term relationships with the business, while customers are more focused on purchasing products or services for one-time use or short-term needs. Understanding the difference between clients and customers can help businesses tailor their services and strategies to better serve their clients and customers, ultimately improving customer satisfaction and loyalty.

Comparative Table: Client vs Customer

The main difference between a client and a customer is the type of service they purchase from a company. Here is a table summarizing the differences:

In summary, clients are individuals or businesses that purchase professional services from a company, while customers are those who buy products or services. Although the terms are similar, the difference lies in the type of service being purchased and the relationship between the purchaser and the company.