What is the Difference Between m commerce and e commerce?
🆚 Go to Comparative Table 🆚E-commerce and m-commerce are two distinct yet interconnected domains of digital commerce that share the common goal of facilitating online transactions. The main differences between e-commerce and m-commerce are:
- Device: E-commerce refers to the buying and selling of goods and services online using the internet, typically through desktop computers or laptops. In contrast, m-commerce, a subcategory of e-commerce, focuses on purchasing via mobile devices such as smartphones and tablets.
- Mobility: E-commerce activities are usually conducted with the help of desktop computers or laptops, which limits the user's mobility. On the other hand, m-commerce activities can be performed using mobile devices, providing greater convenience and mobility.
- Location-based services: M-commerce has the advantage of offering location-based services, thanks to the built-in GPS on mobile devices. This can lead to personalized offers and localized marketing, which is more difficult with e-commerce.
- Product range: E-commerce typically involves a wider range of products and services, while m-commerce primarily focuses on smaller, mobile-optimized offerings.
- Push notifications: The technology of push notifications is mainly associated with mobile devices, which can make m-commerce a more engaging experience for customers.
In summary, e-commerce involves conducting business transactions online using computers or laptops, while m-commerce involves conducting business transactions using mobile devices. Both e-commerce and m-commerce have their advantages and disadvantages, with m-commerce offering greater mobility, location-based services, and push notifications, while e-commerce provides a broader customer reach and product range.
Comparative Table: m commerce vs e commerce
Here is a table comparing the differences between e-commerce and m-commerce:
Feature | E-commerce | M-commerce |
---|---|---|
Definition | E-commerce refers to the buying and selling of goods and services online using the internet. | M-commerce refers to the buying and selling of goods and services online using mobile devices. |
Devices Used | Computers, laptops, and desktops. | Handheld devices such as smartphones and tablets. |
Portability | E-commerce devices are not easy to carry and have limited portability. | M-commerce devices are easy to carry and have good portability. |
Reachability | E-commerce has limited reachability due to its non-portability. | M-commerce has a wider reachability due to the use of mobile devices and push notifications. |
Location Tracking | Limited location tracking capabilities. | Advanced location tracking capabilities. |
History | Developed in the 1970s. | Developed in the 1990s. |
Transactions | Can include transactions between businesses, between businesses and consumers, and between consumers themselves. | Focuses on the customer shopping journey on mobile devices. |
In summary, e-commerce involves buying and selling goods and services online using computers and laptops, while m-commerce focuses on the same activities but using mobile devices. M-commerce offers better portability, reachability, and location tracking capabilities compared to e-commerce.
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